Executive Management

With more than 20 years of experience in leading global teams across the gaming, software and online gaming sectors, Yaniv Sherman was appointed CEO of Bragg Gaming Group in July 2022. Prior to joining Bragg, from 2018 to 2021, Yaniv served as Senior Vice President and Head of U.S. at 888 Holdings plc, a company where he spent almost 15 years in various senior positions in Europe and the U.S.

With over 10 years' experience in strategic iGaming roles, until early 2021 Lara was Group Commercial CFO of leading online slots developer NetEnt, where she was instrumental in selling the business to Evolution Gaming. Prior to this role Lara was the Group CFO of Red Tiger Gaming. Lara joined the Bragg board in February 2021 and was appointed Chief Operating Officer in January 2022.

Ronen Kannor has served as CFO since May 2020 and has over 18 years of experience in financial management roles within online gaming and real estate. Most recently, Ronen served as CFO at Stride Gaming Plc, where he led its reorganization and initial public offering. Moreover, Ronen was involved in numerous acquisition transactions and was pivotal in the sale of Stride to Rank Plc in 2019.

Yaniv Spielberg co-founded Bragg and serves as CSO. A lawyer and tech entrepreneur, Yaniv was part of the team that completed the reverse merger that established Bragg Gaming Group in 2018. Prior to founding Bragg, Yaniv was a founding member of a private equity fund, Legacy Eight Group, that focused on acquiring and operating global online gaming companies.

Peter Lavric joined ORYX Gaming in 2010 and has served as CTO since September 2013. He holds over 15 years’ experience in the gaming industry. As CTO at Bragg he is responsible for the product and technology stack. Prior to joining Oryx as a consultant technical product manager, Peter developed scalable solutions for the electric power and news industries.

Doug Fallon joined as Group Director of Content when in June 2021 Bragg acquired Wild Streak Gaming, a premium slots studio founded by Doug in 2015. With over 20 years’ experience in the gaming industry, Doug's background includes over ten years' experience at Aristrocrat Technologies including in global marketing as VP Global Games Marketing, in game design as VP Creative Direction and in product design and management as VP Global Core Games.

Chris Looney was appointed CCO in May 2021. Previously Chris spent almost nine years in the commercial arm of online games and technology developer Microgaming before moving on to take the role of Commercial Director at slots developer Red Tiger Gaming in 2018, a position he held until his move to Bragg.

Giles Potter joined Bragg as Chief Marketing Officer in May 2021. In the past 10 years Giles has served in a variety of senior B2B and B2C marketing roles including as Group Marketing Director of NetEnt, Marketing Director of Red Tiger and Marketing Director of social casino operator Plumbee. Immediately prior to joining Bragg, Giles was a consultant to Evolution Gaming.

With almost 20 years of HRM and leadership experience, Jelica Lazarević Lajovic was appointed Human Resources Director of Bragg gaming in January 2022. Before joining Bragg, Jelica gained vast experience & expert-level HR skills in the insurance industry, where she worked for 14 years. In 2017 she was awarded the title “Slovenian HR manager of the year.” She continued to expand her responsibilities and knowledge in the ICT industry, where she was Executive Director in charge of HR, PR, and Marketing until she moved to Bragg.